Privacy Policy

Effective as of October 15, 2022

California Notice at Collection: See the California resident privacy rights section below for important information about your rights under applicable California privacy laws.

This Privacy Policy describes how Amplify Partners ("Amplify," "we", “us” or "our") processes personal information that we collect through our digital or online properties or services that link to this Privacy Policy (collectively, the “Service”)). Amplify may provide additional or supplemental privacy policies to individuals for specific services or engagement that we offer at the time we collect personal information, such as for job applicants.

Our websites are designed for companies, investors, and their representatives. We do not offer products or services for use by individuals for their personal, family or household purposes. Accordingly, we treat all personal information we collect as pertaining to individuals in their capacities as representatives of the relevant enterprise and not their individual capacities.

Index

  • Personal information we collect
  • How we use your personal information
  • How we share your personal information
  • Your choices
  • Other sites and services 
  • Security
  • International data transfers
  • Children
  • Changes to this Privacy Policy
  • How to contact us
  • California resident privacy rights notice

Personal information we collect

Information you provide to us. Personal information you may provide to us through the Service or otherwise includes:

  • Contact data, such as your first and last name, salutation, email address, mailing addresses, professional title and company name, and phone number.
  • Demographic data, such as your city, state, country of residence, postal code, and age.
  • Communications data based on our exchanges with you, including when you contact us through the Service, social media, or otherwise. 
  • Marketing data, such as your preferences for receiving our marketing communications and details about your engagement with them.
  • Other data not specifically listed here, which we will use as described in this Privacy Policy or as otherwise disclosed at the time of collection.

Third-party sources. We may combine personal information we receive from you with personal information we obtain from other sources, such as:

  • Public sources, such as government agencies, public records, social media platforms, and other publicly available sources.
  • Private sources, such as data providers, social media platforms and data licensors. 
  • Marketing partners, such as joint marketing partners and event co-sponsors.

Automatic data collection. We, our service providers, and our business partners may automatically log information about you, your computer or mobile device, and your interaction over time with the Service, our communications and other online services, such as:

  • Device data, such as your computer or mobile device’s operating system type and version, manufacturer and model, browser type, screen resolution, RAM and disk size, CPU usage, device type (e.g., phone, tablet), IP address, unique identifiers, language settings, mobile device carrier, radio/network information (e.g., Wi-Fi, LTE, 3G), and general location information such as city, state or geographic area.
  • Online activity data, such as pages or screens you viewed, how long you spent on a page or screen, the website you visited before browsing to the Service, navigation paths between pages or screens, information about your activity on a page or screen, access times and duration of access, and whether you have opened our emails or clicked links within them.
  • Communication interaction data such as your interactions with our email, text or other communications (e.g., whether you open and/or forward emails) – we may do this through use of pixel tags (which are also known as clear GIFs), which may be embedded invisibly in our emails. 

Cookies. Some of our automatic data collection is facilitated by cookies and similar technologies. For more information, see our Cookie Notice. We will also store a record of your preferences in respect of the use of these technologies in connection with the Service.

How we use your personal information

We may use your personal information for the following purposes or as otherwise described at the time of collection:

Service delivery and operations. We may use your personal information to:

  • provide, operate and improve the Service and our business;
  • personalizing the Service, including remembering the devices from which you have previously logged in and remembering your selections and preferences as you navigate the Service;
  • communicate with you, including where you have signed up to our newsletters or to receive information or communications from us, and about the Service, including by sending Service-related announcements, updates, security alerts, and support and administrative messages;
  • understand your needs and interests, and personalize your experience with the Service and our communications; and
  • provide support for the Service, and respond to your requests, questions and feedback.

Marketing. We may collect and use your personal information for communications with you that may be deemed marketing communications. You may opt-out of our marketing communications as described in the Opt-out of marketing section below.  

Service improvement and analytics. We may use your personal information to analyze your usage of the Service, improve the Service, improve the rest of our business, help us understand user activity on the Service, including which pages are most and least visited and how visitors move around the Service, as well as user interactions with our emails, and to develop new products and services.

Compliance and protection. We may use your personal information to:

  • comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas, investigations or requests from government authorities;
  • protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims); 
  • audit our internal processes for compliance with legal and contractual requirements or our internal policies; 
  • enforce the terms and conditions that govern the Service; and 
  • prevent, identify, investigate and deter fraudulent, harmful, unauthorized, unethical or illegal activity, including cyberattacks and identity theft.  

With your consent. In some cases, we may specifically ask for your consent to collect, use or share your personal information, such as when required by law.  

Retention. We generally retain personal information to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements, to establish or defend legal claims, or for fraud prevention purposes. 

How we share your personal information

We may share your personal information with the following parties and as otherwise described in this Privacy Policy, in other applicable notices, or at the time of collection.  

Affiliates. Our corporate parent, subsidiaries, and affiliates.

Service providers. Third parties that provide services on our behalf or help us operate the Service or our business (such as hosting, information technology, customer support, email delivery, marketing, and website analytics). 

Professional advisors. Professional advisors, such as lawyers, auditors, bankers and insurers, where necessary in the course of the professional services that they render to us.

Authorities and others. Law enforcement, government authorities, and private parties, as we believe in good faith to be necessary or appropriate for the Compliance and protection purposes described above. 

Business transferees. We may disclose personal information in the context of actual or prospective business transactions (e.g., investments in Amplify, financing of Amplify, public stock offerings, or the sale, transfer or merger of all or part of our business, assets or shares), for example, we may need to share certain personal information with prospective counterparties and their advisers. We may also disclose your personal information to an acquirer, successor, or assignee of Amplify as part of any merger, acquisition, sale of assets, or similar transaction, and/or in the event of an insolvency, bankruptcy, or receivership in which personal information is transferred to one or more third parties as one of our business assets.

Your choices 

In this section, we describe the rights and choices available to all users. Users who are located in California should see the California resident privacy rights notice below.

Opt-out of communications. You may opt-out of marketing-related emails by following the opt-out or unsubscribe instructions at the bottom of the email, or by contacting us. Please note that if you choose to opt-out of marketing-related emails, you may continue to receive service-related and other non-marketing emails.  

Do Not Track. Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track” signals. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.

Declining to provide information. We need to collect personal information to provide certain services. If you do not provide the information we identify as required or mandatory, we may not be able to provide those services.

Other sites and services

The Service may contain links to websites, mobile applications, and other online services operated by third parties. In addition, our content may be integrated into web pages or other online services that are not associated with us. These links and integrations are not an endorsement of, or representation that we are affiliated with, any third party. We do not control websites, mobile applications or online services operated by third parties, and we are not responsible for their actions. We encourage you to read the privacy policies of the other websites, mobile applications and online services you use.

Security

We employ a number of technical, organizational and physical safeguards designed to protect the personal information we collect. However, security risk is inherent in all internet and information technologies and we cannot guarantee the security of your personal information. 

International data transfer

We are headquartered in the United States and may use service providers that operate in other countries. Your personal information may be transferred to the United States or other locations where privacy laws may not be as protective as those in your state, province, or country. 

Children

The Service is not intended for use by anyone under 18 years of age. If you are a parent or guardian of a child from whom you believe we have collected personal information in a manner prohibited by law, please contacting us. If we learn that we have collected personal information through the Service from a child without the consent of the child’s parent or guardian as required by law, we will comply with applicable legal requirements to delete the information.

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time. If we make material changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and posting it on the Service or other appropriate means. Any modifications to this Privacy Policy will be effective upon our posting the modified version (or as otherwise indicated at the time of posting). In all cases, your use of the Service after the effective date of any modified Privacy Policy indicates your acknowledging that the modified Privacy Policy applies to your interactions with the Service and our business.

How to contact us

  • Mail: 800 Menlo Ave. STE 220, Menlo Park, CA 94025
  • Phone: (650) 445-0800
  • Webform: privacy@amplifypartners.com

California resident privacy rights notice

This section applies to residents of California to the extent the California Consumer Privacy Act (“CCPA”) applies to us and our Services  and  describes how we collect, use, and share Personal Information of California residents. Please note that we may not be able to process your request if you do not provide us with sufficient detail to allow us to confirm your identity or understand and respond to it.

For purposes of this section, the term “Personal Information” has the meaning given under the CCPA. In some cases, we may provide a different privacy notice to certain categories of individuals, such as job applicants, in which case that notice will apply instead of this section.

Your privacy rights. The CCPA provides residents with the rights listed below. However, these rights are not absolute.  Therefore, we may decline your request in certain cases as permitted by law, including where the CCPA does not apply to us or our Services. 

  • Information. You can request the following information about how we have collected and used your Personal Information during the past 12 months:
  • The categories of Personal Information that we have collected.
  • The categories of sources from which we collected Personal Information.
  • The business or commercial purpose for collecting and/or selling Personal Information.
  • The categories of third parties with which we share Personal Information.
  • The categories of Personal Information that we sold or disclosed for a business purpose.
  • The categories of third parties to whom the Personal Information was sold or disclosed for a business purpose.
  • Access. You can request a copy of the Personal Information that we have collected about you during the past 12 months. 
  • Correction. You can ask us to correct inaccurate Personal Information that we have collected about you.
  • Deletion. You can ask us to delete the Personal Information that we have collected from you.
  • Opt-out.
  • Nondiscrimination. You are entitled to exercise the rights described above free from discrimination as prohibited by the CCPA.

Exercising your right to information/know, access, correction, and deletion. You may submit requests to exercise your right to information/know, access, appeal, correction, or deletion at privacy@amplifypartners.com or calling us at (650) 445-0800.  

Sale or Sharing. We do not “sell” or “share” your Personal Information as such terms are defined by the CCPA.

Verification of Identity; Authorized agents. We may need to verify your identity in order to process your information/know, access, appeal, correction, or deletion requests and reserve the right to confirm your residency. To verify your identity, we may require government identification, a declaration under penalty of perjury, or other information, where permitted by law.  

Under the CCPA, you many enable an authorized agent to make a request on your behalf upon.  However, we may need to verify your authorized agent’s identity and authority to act on your behalf.  We may require a copy of a valid power of attorney given to your authorized agent pursuant to applicable law. If you have not provided your agent with such a power of attorney, we may ask you to take additional steps permitted by law to verify that your request is authorized, such as by providing your agent with written and signed permission to exercise your rights under the CCPA, to the extent applicable, on your behalf, the information we request to verify your identity, and confirmation that you have given the authorized agent permission to submit the request. 

Personal information that we collect, use and disclose. We have summarized the Personal Information we collect by reference below to both the categories defined in the “Personal information we collect” section of this Policy above and the categories of Personal Information specified in the CCPA (Cal. Civ. Code §1798.140) and describes our practices currently and during the 12 months preceding the effective date of this Privacy Policy. Information you voluntarily provide to us, such as in free-form webforms, may contain other categories of personal information not described below.

Personal Information (“PI”) we collect
CCPA statutory category
Source of PI
Business/
commercial purpose for PI collection
Categories of third parties to whom we “disclose” PI for a business purpose
Categories of third parties to whom we “sell” or “share” PI
  • Contact data
  • Identifiers (online)
  • Identifiers (other)
  • Commercial information
  • California customer records
  • You
  • Third-party sources
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection
  • Service providers
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Demographic
  • Identifiers (online)
  • Identifiers (other)
  • California customer records
  • You
  • Third-party sources
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection
  • Service providers
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Communications data
  • Identifiers (online)
  • Identifiers (other)
  • Commercial information
  • California consumer records 
  • Internet or Network Information
  • You
  • Third-party sources
  • Automatic collection
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection
  • Service providers
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Marketing data
  • Identifiers (online)
  • Identifiers (other)
  • Commercial information
  • California customer records
  • Internet or Network Information
  • You
  • Third-party sources
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection
  • Affiliates
  • Business partners
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Device data
  • Identifiers (other)
  • Internet or Network Information
  • Automatic collection
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection
  • Service providers
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Online activity data
  • Identifiers (other)
  • Commercial information
  • Internet or Network Information
  • Automatic collection
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection
  • Service providers
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Communication interaction data
  • Identifiers (online)
  • Identifiers (other)
  • Commercial information
  • California consumer records 
  • Internet or Network Information
  • You
  • Third-party sources
  • Automatic collection
  • Service delivery and operations
  • Marketing
  • Service improvement and analytics
  • Compliance & protection
  • Service providers
  • Third parties designated by you
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Data derived from the above
  • Inferences
  • N/A
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection
  • Service providers
  • Professional advisors
  • Authorities and others
  • Business transferees
None
  • Other Sensitive Personal Information
  • We do not intentionally collect this information, but it may be revealed in identity data or other information
  • Protected Classification Characteristics
  • N/A
  • N/A
  • N/A
None

Cookie Notice

This Cookie Notice explains how Amplify (“Amplify”, “we”, “us” or “our”) uses cookies and similar technologies in connection with this website and any other website that we own or control and which posts or links to this Cookie Notice (collectively, the “Sites”).

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies serve different purposes, like helping us understand how a site is being used, letting you navigate between pages efficiently, remembering your preferences, and generally improving your browsing experience.  

Our Sites may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer or mobile device until you delete them). 

We use two broad categories of cookies: (1) first party cookies, served directly by us to your computer or mobile device, which we use to recognize your computer or mobile device when it revisits our Sites; and (2) third-party cookies, which are served by service providers or business partners on our Sites, and can be used by these parties to recognize your computer or mobile device when it visits other websites. Third-party cookies can be used for a variety of purposes, including site analytics.

What types of cookies and similar tracking technologies do we use on the Sites?

On the Sites, we use cookies and other tracking technologies in the following categories described in the table below. 

Type
Description
Who Serves the Cookies
How to Control Them
  • Contact data
  • Identifiers (online)
  • Identifiers (other)
  • Commercial information
  • California customer records
  • You
  • Third-party sources
  • Service delivery and operations
  • Marketing 
  • Service improvement and analytics
  • Compliance & protection

Other technologies

In addition to cookies, our Sites may use other technologies, such as Flash technology to pixel tags to collect information automatically.

Browser Web Storage

We may use browser web storage (including via HTML5), also known as locally stored objects (“LSOs”), for similar purposes as cookies. Browser web storage enables the storage of a larger amount of data than cookies. Your web browser may provide functionality to clear your browser web storage.

Flash Technology

We may use Flash cookies (which are also known as Flash Local Shared Object (“Flash LSOs”)) on our Sites to collect and store information about your use of our Sites. Unlike other cookies, Flash cookies cannot be removed or rejected via your browser settings. If you do not want Flash LSOs stored on your computer or mobile device, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel. You can also control Flash LSOs by going to the Global Storage Settings Panel and following the instructions. Please note that setting the Flash Player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our Sites.

Web Beacons

We may also use web beacons (which are also known as pixel tags and clear GIFs) on our Sites and in our HTML formatted emails to track the actions of users on our Sites and interactions with our emails. Unlike cookies, which are stored on the hard drive of your computer or mobile device by a website, pixel tags are embedded invisibly on webpages or within HTML formatted emails. Pixel tags are used to demonstrate that a webpage was accessed or that certain content was viewed, typically to measure the success of our marketing campaigns or engagement with our emails and to compile statistics about usage of the Sites, so that we can manage our content more effectively.

Your choices

Your options for controlling what information cookies and similar technologies collect about you include:

  • Blocking cookies in your browser. Most browsers let you remove or reject cookies. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. Please note that if you set your browser to disable cookies, the Sites may not work properly. For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org. If you do not accept our cookies, you may experience some inconvenience in your use of our Sites. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our Sites.
  • Blocking images/clear gifs: Most browsers and devices allow you to configure your device to prevent images from loading. To do this, follow the instructions in your particular browser or device settings.
  • Third-party opt-out option. You can opt-out of interest-based advertising through some of the third parties listed in the chart above by using the corresponding third-party opt-out tool provided in the chart. 
  • Industry association opt-outs.   You may opt out of receiving interest-based advertising on websites through members of the Network Advertising Initiative by clicking here or the Digital Advertising Alliance by clicking here. You may opt out of receiving targeted advertising in mobile apps through participating members of the Digital Advertising Alliance by installing the AppChoices mobile app, available here, and selecting the user’s choices. Please note that we also may work with companies that offer their own opt-out mechanisms and may not participate in the opt-out mechanisms linked above.
  • Blocking advertising ID use in your mobile settings. Your mobile device settings may provide functionality to limit use of the advertising ID associated with your mobile device for interest-based advertising purposes.

For more information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org. If you do not accept our cookies, you may experience some inconvenience in your use of our Sites. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our Sites.

If you choose to opt-out of targeted advertisements, you will still see advertisements online, but they may not be relevant to you. Even if you do choose to opt out, not all companies that serve online behavioral advertising are included in this list, and so you may still receive some cookies and tailored advertisements from companies that are not listed.

For more information about how we collect, use and share your information, see our Privacy Policy.

Changes

Information about the cookies we use may be updated from time to time, so please check back on a regular basis for any changes.

Questions

If you have any questions about this Cookie Notice, please call us at (650) 445-0800.

Last modified October 15, 2022.